Motion
2022
Referrals Page
Overview
This project involved the integration of a referral page into the product flow immediately after customers sign their loans with Earnest. The objective was to capitalize on the peak excitement and satisfaction of existing customers by prompting them to refer friends or contacts to Earnest through an engaging, fun, and visually appealing design.
Objectives
- Strategic Placement: Integrate a referral page seamlessly into the product flow immediately after customers complete the loan signing process.
- Customer Engagement: Capture the excitement and satisfaction of existing customers to encourage them to refer friends or contacts to Earnest.
- Eye-Catching Design: Develop a visually appealing, fun, and interactive design to enhance engagement and encourage interaction with the referral process.
- Incentivized Referrals: Offer incentives or rewards to incentivize customers for successful referrals, fostering a higher conversion rate.
