Digital
2019
Product(RED) Landing Page
Overview
This project centered around revitalizing the Product(RED) landing page in celebration of World AIDS Day. The objective was to present all the collaboration's products through a new, standardized, and easily updatable hero product lockup. Additionally, the refresh included the integration of a donate-through-Apple-Pay section and several updates to align the page with the current design standards of Apple's other pages.
Objectives
- Enhanced Presentation: Revamp the landing page to feature a visually appealing and easily updatable hero product lockup showcasing the latest and available Product(RED) offerings.
- Donation Integration: Introduce a dedicated section allowing users to donate through Apple Pay directly from the landing page.
- Standardization: Update various elements and design aspects of the page to align with the current standards of other Apple pages, ensuring consistency across the platform.
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