Systems
2023
Valon Visual Design System
Overview
The Valon Visual Design System project aimed to create a comprehensive and cohesive visual identity for Valon as well as provide assets and documentation for cross-functional team use. The goal is to enhance brand consistency, streamline design workflows, and elevate the overall visual communication of the company. This involves the creation of: an external brand book, visual design patterns, an illustration style, a library for design assets, and establishment of a new project request and development process.
Objectives
- Enhanced brand consistency across all communication channels.
- Improved efficiency and collaboration within the design team.
- Increased recognition and memorability of the brand through a unique visual identity.
- Streamlined project request and development processes for design initiatives.
By undertaking this Visual Design System project, Valon aimed to create a strong and unified visual presence that resonates with its target audience and reflects the company's values and aspirations.
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